The Little East

03/18/2026

At least it feels like Spring in here 🌸🌿 Come visit to shop tons of new arrivals!

03/14/2025

🐘 An adorable gender-neutral gift bundle shipping out today 🤍🌱

03/13/2025

When the sun streams in on our New Spring Arrivals ☀️🐰🐣🌸

03/13/2025

Sunny Moments in the Shop with New Spring Arrivals ☀️🐣🐰🌸

02/15/2025

A sweet customer came in looking for something to go under the sweaters she has been hand-knitting for newborn twin girls. We received a shipment yesterday that happened to have the most perfect match 🤍💕

07/03/2024

06/27/2024

Join us this weekend for a in-store pop up featuring their East End inspired collection
🌊🦞
The collection will be featured Friday-Sunday
Meet the founder, Morgan Smith, Saturday morning from 10-12 and pick up some sweet treats from !

06/13/2024

🐟 Minnow’s newest collections is here and it will have you summer ready! Inspired by the East End, you’ll find some color combos that will have you thinking of lobster rolls at the Clam Bar & Lunch 🦞

03/02/2024

📦In two short weeks we are saying goodbye to this special little space. We will miss it but are excited for new beginnings- just across the street at 38 Newtown Lane.

Until then, take advantage of our Moving Sale with so much up to 70% off. If you can’t make it in before then, we will see you across the street.

02/15/2024

The prettiest Spring palette just arrived from Bebe Organics ✨🌺

08/29/2023

This is ✋! Sweet Isla celebrating her birthday in one of our favorite dresses of summer 🤍🎂