New Mountain Mercantile of Floyd, Inc

08/15/2026

It's SUMMER CLEARANCE time! Tiered Savings at New Mountain Mercantile starts at 10am Saturday, Aug 15th. Discounts on our best women's clothing! Amazingly soft organic cotton dresses & skirts by Toad & Co and beautiful, well-crafted pieces by Habitat, Escape, & Vine Street. All included in our Tiered Sale!

08/12/2026

END OF SUMMER CLEARANCE SALE!!!Women's clothing (excluding locally crafted pieces) is 20-30% off. Included in this great sale are Habitat, Inoah, All About Her, Seabreeze, Vine Street, and sundresses by Bohera. Come enjoy the deals and help us clear some space for a fresh new round of fall clothing!

08/04/2026

06/11/2026

Start reading before her Book Talk! We are proud to offer all three of Phania Lee's published (so far!) books. If you like a good mystery, this Floyd author has penned three great, "can't put down" Appalachian ghost stories. And best of all, there is a "Meet the Author" talk and book signing coming soon at Jesse Peterman Memorial Library in Floyd.
Add the date to your calendar: Thursday, June 18th at 5pm.



04/24/2026

04/16/2026

Let the Sun Shine In! In Color! Look what just arrived at New Mountain Mercantile. We like calling it “The Jodie Norton Indoor Space Beautification Program.” Artist Jodie lives in Floyd and loves woods walks, family, dogs, kayaking, friends, meditation, music, travel, and creating beautiful stained glass pieces.