New Holland Overland LLC

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New Holland Overland LLC New Holland Overland is a West Michigan based Overlanding and Outfitters company.

Fueled with a passion for adventure, travel, and exploration; I love to share my overlanding passion and products with all those who seek to checkout what Michigan offers!

NEW INTERIOR MOLLE PANEL EXTENSION 🔥 More storage. More organization. More ways to pack your rig.This is the LARGEST roo...
08/26/2026

NEW INTERIOR MOLLE PANEL EXTENSION 🔥

More storage. More organization. More ways to pack your rig.
This is the LARGEST rooftop interior storage for the 3G Tacomas. Period.

Our new MOLLE Panel Extension adds valuable MOLLE + shelving space while keeping installation simple:

🔧 100% bolt-on — uses existing mounting locations. No drilling (Does require our rear molle panel to mount to)
💪 Steel mounting structure for strength and durability
🧩 Aluminum MOLLE panel for lightweight, versatile gear mounting
📦 More room for pouches, recovery gear, electronics, and all the stuff you somehow keep finding to bring along.

Pre-orders open at the end of this week.
📬 Shipping begins early October.

Built for 3G Tacomas.

More space. More options. More adventure.

AdventureReady OverlandStorage MadeInMichigan

A Year in the Making 🍻Some builds are just assembled. But this was designed and handbuilt from the ground up for 🅂🄻🅈🅂🅃🅁🅇...
08/13/2026

A Year in the Making 🍻

Some builds are just assembled. But this was designed and handbuilt from the ground up for 🅂🄻🅈🅂🅃🅁🅇

We’ve been designing this rig for over a year together and building it for the last six months — obsessing over every detail, every line, every piece of functionality. No corner was left untouched to capitalize on every inch of space for functionality!

The goal was simple: take an already capable Jeep and turn it into a purpose-built adventure rig without sacrificing the things that make it a Jeep.

From the custom rear storage system that sits on our flatbed, and integrated storage to the rooftop setup, the skinny guy camper, Accuair suspension, and all the little details that you don’t notice until you start looking closely — this one has been a labor of love.

A year of ideas.
Countless revisions.
And a whole lot of late nights.

Now it’s finally time to put it to work and enjoy those epic adventures!

This one was worth the wait. 🖤 Congrats on the epic build Supreeth I can’t wait to see where you go with the new Rig!

JeepOverland OverlandRig Overlanding AdventureRig CustomFabrication MichiganBuilt OverlandBuild GoFurther

Built and refined from tens of thousands of miles, hundreds of customer conversations, and countless hours in the shop.M...
08/05/2026

Built and refined from tens of thousands of miles, hundreds of customer conversations, and countless hours in the shop.

Meet the next evolution of the New Holland Overland Flatbed Tray and Canopy System 👨‍🏭

What’s new?

✓ New optional Ranch Panels for securing coolers, firewood, recovery gear, and everything else that doesn’t fit in a drawer. Designed for when you want a flatbed and need that important storage! But still want to through on the canopy for a weekend trip or long haul

✓ Completely redesigned Headache Rack featuring:
• Cleaner electrical organization
• Larger auxiliary fuel tank 14Gallons
• More storage!
• Room for a single 320Ah battery, and the ability to remove it without taking the canopy off
• Full REDARC Manager30 + Rogue TVMS integration, space for better electronic maintenance and organization

✓ New color-matched body panels for a cleaner factory-inspired appearance.

*Canopy updates are still in the works*
• Redesign to fit with our new headache rack
• New Kitchen/Pantry Option
• New Storage options
• New Heater options
• Roof rack mounting options and Table storage options

Same rugged lightweight aluminum foundation.

Smarter.
Cleaner.
More capable. 🍻

Here is a sneak peak of something BIG coming this fall!(Yes another product for the 3G Tacoma's - sorry not sorry)Make s...
07/21/2026

Here is a sneak peak of something BIG coming this fall!
(Yes another product for the 3G Tacoma's - sorry not sorry)

Make sure to subscribe to our newsletter on our website for product updates, sales & discounts, event info, and much more!
https://newhollandoverland.com/

🌲 Tight trails don't have to mean cracked windshields.When the trail closes in, branches have a way of finding your wind...
07/20/2026

🌲 Tight trails don't have to mean cracked windshields.

When the trail closes in, branches have a way of finding your windshield, light bar, and roof rack. Our Toyota Limb Riser Kits are designed to guide brush up and over your vehicle so you can focus on picking the right line—not replacing glass.

Built for real-world overlanding, every kit includes:
✅ 100% stainless steel hardware (no rust)
✅ Black nylon-coated stainless cables (NEW Orange cables coming soon!!)
✅ Quick-release carabiners for fast hood access
✅ Easy installation
✅ New Matte Black Mounts now available

Fits:
• 2nd, 3rd, and 4th Gen Tacoma
• 5th Gen 4Runner
• 2nd & 3rd Gen Tundra
• 2nd Gen Sequoia

**If you have a 6th Gen 4Runner in the west Michigan area we would love to design a new kit for the new generation 4Runners and are looking for test fit vehicles. Message us for more info & a free kit if interested!**

Designed, built, and trail-tested in Michigan.

Grab yours before your next adventure:
https://newhollandoverland.com/products/toyota-limb-riser-kit

Tired of having branches and twigs smack your windshield head-on when going through those super tight trails? Limb risers help provide you a solution to help guide the branches and other low hanging foliage over the hood and windshield. Helping to prevent against cracked and broken windshields. Our....

07/15/2026

One of the best parts of what we do is seeing our products out on real adventures!

Whether it's a weekend in Michigan or a cross-country expedition, it's awesome knowing our gear is along for the ride.

If you're running New Holland Overland gear, post a photo in the comments or tag us—we'd love to feature your build!

Throughout the last year we have heard such good feedback on our hella large overhead molle panel for the 3G Tacomas! An...
07/15/2026

Throughout the last year we have heard such good feedback on our hella large overhead molle panel for the 3G Tacomas! And now... its going to be even better... and bigger...

The 3G Tacomas are getting the ultimate overhead storage upgrade!

Our rear overhead molle is already the largest on the 3G Taco market... and now you can pair it with a new molle extension that goes from our rear overhead molle, up to the headliners center console! This gives you amazing storage space that is easy to access while driving for both passenger and driver. Perfect mounting area for radios, quick grabbing items like fire extinguishers or flashlights, etc.

Keep an eye out this fall when it releases!
*Those that already have our overhead molle panel, this will bolt to your existing panel with drilling x2 holes. New panels going forward will have the new mounting holes included.

07/15/2026

Every product we build starts the same way: A problem someone actually had on the trail.

From there it gets sketched, prototyped, tested, tweaked, and eventually turned into something we'd trust on our own rigs.

We're proud to design and build our products right here in Michigan!
Small shop. Real testing. Practical gear.

Thank you for supporting Michigan-made fabrication ✋

07/14/2026

A topic for discussion... Is overlanding dying?

We don't think so!

The days of "build it and they'll buy it" are probably behind us. The market has changed. There are more brands than ever, cheaper imported products everywhere, and customers are being much more intentional with where they spend their money.

We actually think that's a good thing!

At New Holland Overland, we're not trying to sell you more stuff. We're trying to build products that solve real problems for people who actually use their trucks.

That's why we're focusing on:
✔️ Vehicle-specific accessories like our Limb Riser Kits
✔️ Bolt-on designs that don't require drilling or modifying your rig
✔️ Small-batch manufacturing right here in Michigan
✔️ Products we personally use and trust on our own adventures
✔️ Constant improvements based on customer feedback—not marketing trends
✔️ Custom builds that you cant find on-the-shelf products for

Whether you're headed across the country, up to the U.P., or just loading up for a weekend camping trip, our goal is simple: make your truck work better.

The overland industry is evolving, and so are we. We'd rather build fewer, better products than chase every trend. Thanks to everyone who's supported our little Michigan shop. Every order helps us keep designing, testing, and manufacturing gear we're proud to put our name on.

Where do you think the overland industry is headed over the next few years? We'd love to hear your thoughts.

🚨 IN STOCK & READY TO SHIP 🚨No waiting. No preorder. I’ve got 3 Alu-Cab Side Door MOLLE Panels sitting on the shelf and ...
07/14/2026

🚨 IN STOCK & READY TO SHIP 🚨

No waiting. No preorder. I’ve got 3 Alu-Cab Side Door MOLLE Panels sitting on the shelf and ready to head out.

🔥 NEW LOWER PRICE: $115 🔥

Turn that unused side door into organized storage for recovery gear, tools, first aid, camp essentials, or whatever else usually ends up rolling around your camper.

✅ Fits Alu-Cab side doors
✅ Lightweight aluminum construction
✅ Huge 42.5” x 11.25” mounting area
✅ Built right here in Michigan

Once these three are gone, it’ll be back to the normal production lead time.

Grab yours before they’re gone:
https://newhollandoverland.com/products/alu-cab-side-door-molle-panel

TruckCamping AdventureReady MollePanel BuiltInMichigan CampBetter

Address

16840 New Holland Street
Holland, MI
49424

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