08/28/2026
๐จ๐ฝ๐ฑ๐ฎ๐๐ฒ ๐๐ผ ๐๐ต๐ฒ ๐ฆ๐ถ๐๐ฒ ๐ฅ๐ฒ๐ฝ๐๐๐ฎ๐๐ถ๐ผ๐ป ๐ฃ๐ผ๐น๐ถ๐ฐ๐
In 2024, we introduced our site reputation policy to stop a practice where third-party content is published on a trusted website just to exploit that site's good reputation to rank higher in Search. This practice hurts search quality, and creates a bad experience for users.
https://developers.google.com/search/blog/2026/08/update-site-reputation-policy