Sugar River Flooring

Home
United States
New Glarus, WI
Sugar River Flooring

With over 30 years in the flooring industry, Sugar River Flooring provides exceptional hardwood flooring, installation, & refinishing services.
(1)

Our offerings include engineered hardwood, vinyl plank, & carpet. Please call 608-575-9150 for a free estimate.

06/21/2026

Happy Father's Day from Sugar River Flooring!

Today we're celebrating all the dads, grandpas, stepdads, father figures, and mentors who help build strong families and lasting memories.

Whether you're tackling home projects, teaching life lessons, cheering from the sidelines, or simply being there when it matters most, thank you for all you do.

Wishing you a day filled with family, laughter, and time spent with the people who matter most.

Happy Father's Day from all of us at Sugar River Flooring!

06/18/2026

LIGHT FLOORS OR DARK FLOORS?

One of the most common questions we get is: "Should I go with light floors or dark floors?"

The good news? Both can be beautiful! The best choice depends on your style, your space, and how you live.

Light Floors:
• Make rooms feel larger and brighter
• Hide dust and pet hair better
• Create a clean, airy, modern look
• Popular choices include natural white oak, warm blonde tones, and soft beige finishes

Dark Floo
• Add warmth, richness, and character
• Create a cozy, elegant feel
• Look stunning with lighter cabinets and walls
• Rich walnut, chestnut, and deep brown tones are making a comeback

What's Trending Right Now?

The biggest trend we're seeing is warm, natural wood tones, whether they're on the lighter side or in medium-toned oaks. Homeowners are moving away from cool grays and toward floors that feel warm, inviting, and timeless. Wide planks and matte finishes continue to be extremely popular as well.

National Hardwood:

If you're looking for the safest long-term choice, warm natural oak tones are hard to beat. They work with almost any decorating style and tend to stay in style year after year.

Which would you choose for your home: LIGHT or DARK floors?

06/12/2026

It's Polkafest weekend in New Glarus! 🎶🇨🇭

One of the things we love most about having our business in New Glarus is that there's always something fun happening in town. Whether you're heading out for the music, food, dancing, or festivities, we hope you have a fantastic weekend!

And if you're practicing your polka moves, make sure your floors can keep up. 😉 Luxury Vinyl Plank (LVP) flooring is one of our most popular options because it's durable, scratch-resistant, easy to clean, and built for real life, whether that's dancing, kids, pets, or everyday wear and tear.

What are your plans for Polkafest weekend? Let us know in the comments!

06/08/2026

Did you know that in addition to flooring, we also offer custom tables?

Some of the beautiful tables you see here were handcrafted by Greg, while others were created by talented Amish craftsmen we work with. Either way, each piece is built with quality, craftsmanship, and attention to detail.

From gorgeous walnut and white oak dining tables to custom pieces designed specifically for your space, we've helped many customers find or create the perfect table for their home.

Here are a few examples of tables we've recently sold and custom ordered.

If you've been thinking about a custom table, comment below and we'll reach out to discuss your ideas, dimensions, wood options, and pricing. We'd love to help you find the perfect piece for your home!

Which one is your favorite? Comment below.

06/02/2026

Hardwood Look. Everyday Durability.
LVP

It's amazing how far flooring has come! Many of today's luxury vinyl plank (LVP) floors look so similar to real hardwood that it's often hard to tell the difference.

More and more homeowners are choosing LVP because it offers the beautiful look of hardwood while providing added benefits such as:
✔️ Scratch resistance
✔️ Water resistance
✔️ Easy maintenance
✔️ Durability for kids and pets
✔️ Comfort underfoot
✔️ Great value for your investment

Whether you love the look of traditional oak, rustic wood tones, or modern wide-plank styles, there's an LVP option to fit your style and your budget.

At Sugar River Flooring, we offer a wide variety of luxury vinyl plank flooring options for every home and every budget. We'd be happy to help you find the perfect floor for your space!

Comment below if interested and we will reach out to schedule a free estimate.

05/29/2026

🪵 Handcrafted Live Edge Walnut Beauty 🪵

This stunning handcrafted live edge walnut dining set has been spoken for, but it's still on display in our showroom for a short time if you'd like to stop in and see the craftsmanship in person.

We think Greg did a beautiful job on this table, showcasing the natural character and beauty that only live edge walnut can offer. The matching live edge bench was handcrafted by Greg's son and is still available for $600.

Looking for something similar? Greg can create custom live edge tables and benches to fit your space and style. Every piece is unique and built to highlight the natural beauty of the wood.

Interested in a custom live edge table? Interested in the live edge bench?
Comment below and we'll reach out with more information.

05/28/2026

Sometimes small changes make a huge difference in a space, especially in a bathroom.

Luxury vinyl plank or LVP has become such a popular choice right now because it gives you the warm wood look while still being durable, budget friendly, and able to hold up well to everyday moisture and traffic.

We have lots of options to choose from in all different styles and price points whether you’re looking for a lighter, modern look or something darker and more classic.

Thinking about updating your space? Comment on this post and we’d be happy to follow up with a free estimate or set up a time for you to stop by our showroom!

05/25/2026

Wishing everyone a safe and meaningful Memorial Day as we remember and honor those who served. 🇺🇸

Thank you for continuing to support local businesses like Sugar River Flooring.

05/22/2026

Fresh Floors. Endless Possibilities.

We recently added to the showroom with even more flooring samples and options to help customers find the perfect fit for their home or project.

From light natural tones to rich warm woods and modern textures, there’s something for every style and budget. Whether you’re building, remodeling, updating one room, or replacing flooring throughout your home, Sugar River Flooring can help bring your vision to life.

✔ Luxury Vinyl Plank
✔ Hardwood
✔ Carpet
✔ Competitive Pricing
✔ Over 30 Years Serving Green County & Beyond

Our showroom is available by appointment so we can give you personalized attention and help narrow down the best options for your space.

Message or comment below to schedule a free estimate or showroom appointment!

05/19/2026

🏓 Dinner Table by Day. Ping Pong Battles by Night.

This customer was SO happy with how this custom table turned out! A beautiful handcrafted dining table that also doubles as a full ping pong table, talk about the ultimate conversation piece.

We love projects like this because custom furniture allows you to create something that truly fits your home, your style, and your family. Functional, durable, and built to be enjoyed for years to come.

Looking for a custom table or statement piece for your space? Comment below and we will follow up to discuss options.

Address

2nd Street
New Glarus, WI
53574

Telephone

+16085759150

Website

https://g.co/kgs/T6xrkVE

Alerts

Be the first to know and let us send you an email when Sugar River Flooring posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Sugar River Flooring:

Shortcuts

Want your business to be the top-listed Shop in New Glarus?