01/06/2022
Job Responsibilities:
• Manage & Maintain Social Media Channels with large audiences.
• Plan and implement social media strategies.
• Manage customer queries.
• Plan and implement email marketing strategies.
• Manage CRM database.
• Build long-term relationships with clients.
• Optimize web content to improve SEO
• Recommend, design and implement digital projects.
• Prepare and present reports on their progress.
• Keep abreast with new trends in digital technology
• Audit and analyze social media presences, including digital advertising costs and returns.
• Analyze social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.
• Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns or other brand messages.
• Create plans based on events, holidays, festivals etc. and identify branding events, social media content with the concept, storyboard, etc.
• Strategies’ and create a Social Media strategy to increase traffic and monetize from all existing channels and create new Social Media channels for further growth and implement the strategy accordingly.
• Monitor, listen and respond to users in a Social/Polite way while cultivating leads, fans, followers and loyalty.
• Writing Blogs to promote content.
• Create simple video content using an online tool
• Monitor trends in social media tools, applications, channels, design and strategy.
Nice to Have
• Ability to drive a Digital and Social Media strategy to enhance the business brand and engage a target audience.
• Excellent understanding and knowledge of social media
• Prior experience with Google AdWords and Facebook Ad Manager.
• In-depth knowledge of online marketing tools and technology.
• Proven experience in customer service.
• Critical thinker and problem-solving skills.
• Team player.
• Good time-management skills.
• Great interpersonal and communication skills.
• Excellent grammatical and spelling skills.
• Passion for social media.
• Excellent communication skills both internally and externally.
• Proactive with a drive for results.
• Ability to work under pressure.
• Knowledge of graphic designing software like Adobe Photoshop and Adobe Illustrator with hands-on experience will be an added advantage.