The Xocolate Bar

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The Xocolate Bar Xocolate & Confections is an upscale chocolate and candy store that features The Xocolate Bar's Plenty of vegan options available.

We use organic, fair trade chocolate to make beautiful confections fresh on site.

That's all, folksIn case you missed it, The Xocolate Bar was forced to close after 20 years due to insurmountable pressu...
09/01/2026

That's all, folks

In case you missed it, The Xocolate Bar was forced to close after 20 years due to insurmountable pressures. Here are pictures of our July 4 closing ceremony (https://photos.app.goo.gl/J4YM8aaLMVsqVaxu5) .

As of today, the business is officially dissolved.

Attached is a notice to any gift card holders who, regrettably, have lost their chocolate investment along with the rest of us.

Long Live The Xocolate Bar. It's been a wild ride.

FAQ
Q. Will you reopen?
A. No.

Q. Can I still buy your chocolates elsewhere?
A. No.

Q. Will you teach chocolate classes?
A. Whether I'm allowed to teach and lead tastings is in the hands of the trustee. Even this email list is no longer mine.

Q. What will you do in the meantime?

A. I am leaning into my lifelong loves of art and writing. I am trusting my skills will keep me and my family fed. The only way to keep up with my next steps is by reading my blog (https://poetryinthemess.substack.com/) . It's free to subscribe.

It's been a pleasure and a privilege to delight you for the last 20 years. I wholeheartedly invite you to join me as I journey into the unknown. May it be more beautiful than we can imagine.

Sincerely,
Malena Lopez-Maggi
poetryinthemess.substack.com (https://poetryinthemess.substack.com/)

Click here for an update from The Xocolate Bar 2006 - 2026!

Join us for a free community ritual in honor of the 20-year life of The Xocolate BarSaturday, July 4, 2026 is The Xocola...
06/28/2026

Join us for a free community ritual in honor of the 20-year life of

The Xocolate Bar

Saturday, July 4, 2026 is The Xocolate Bar's last day in business. We will open at 11am for your final purchases at 1709 Solano Ave, Berkeley.

At 2pm, we will pause for a 3-part closing ceremony.

Please wear brown.

First, there will be a Burning of the Grievances.

The chocolate business is bittersweet. I made a burn box inviting my employees to get it off their chest and into the fire. The messages are confidential; nobody but the writer and the ether will see them.

As the literal trash fire burns, we will watch all of our hardships dissipate. Their smoke will intermingle with cocoa nibs to capture bitterness and cedar to transmute anger. White sage, copal, and palo santo will cleanse, bless and protect.

May all the most bitter parts of this business remain in the past and never be re-lived.

Next will be a Reading of the Love Letters.

There has been a box outside the shop for a little over a week, collecting love notes from anyone who feels moved by the loss of us. The box will be there right until it's time to open it and pass the notes around. We will read a few aloud before returning them to the archive.

Last will be the Edible Milagro blessing.

These chocolate shapes will symbolize everything beautiful and wonderful about The Xocolate Bar that we will carry forward in our hearts and minds. I will use them to make sipping chocolate for all of us to share.

Please RSVP (https://form.typeform.com/to/LwSWSoqR) so I know how much sipping chocolate to make.

We will reopen for one last round of shopping from 4-5pm.

If you can't attend in person, I completely understand. Please consider leaving us an audio message at speakpipe.com/thexocolatebar. It’s as simple as hitting record and send.

If you prefer to write and/or send photos, email [email protected]. Paper mail is welcome at:
The Xocolate Bar
1709 Solano Ave
Berkeley, CA 94707

LONG LIVE THE XOCOLATE BAR!

Sincerely,
Malena Lopez-Maggi
Owner/ Head Witch in Charge / Magical Dork since 1981

Follow my writing here: https://poetryinthemess.substack.com/
And my art here: https://www.malenas.art/

Click here for an update from The Xocolate Bar!

With a heavy heart I announce The Xocolate Bar's last day in business will be July 4, 2026. We have loved delighting you...
06/08/2026

With a heavy heart I announce The Xocolate Bar's last day in business will be July 4, 2026. We have loved delighting you these past 20 years.

Please pour your love and grief into our memorial project. Go to www.speakpipe.com/thexocolatebar and leave us a voice recording. It's as simple as pressing record and send. We will cherish your words as receipts of our success.

All the details of why and what's next are in this document https://tinyurl.com/xocolatebarclosure . Please read it before shopping in person out of respect for our staff. Help protect them from the emotional exhaustion of explaining the closure dozens of times a day.

Thank you for your love and support all these years. May we all keep delighting each other in different ways.

-Malena Lopez-Maggi
Owner

Moveable walls, penny tile tables, bookcases, POS systems...It's the final push to clear everything out of my Rockridge ...
03/23/2026

Moveable walls, penny tile tables, bookcases, POS systems...

It's the final push to clear everything out of my Rockridge store (5854 College Ave, Oakland). Everything is deeply discounted.

Apex Estate Sale company is running the sale. Here is a link with pictures and showtimes (https://estatesales.org/estate-sales/ca/oakland-/94618/apex-presents-rockridge-retail-liquidation-2431247) .
Any questions, please call Apex directly at
(925) 783-4814

Please tell your friends, family, and favorite mom & pop shops. It's such great stuff and almost new. I'd love for it to go to a good home.
-Malena

Click here for an update from The Xocolate Bar!

Our Getting-Out-of-Rockridge Sale Continues This WeekendSaturday 3/21, 9am-3pmSunday 3/22, 10am-3pm5854 College Ave, Oak...
03/19/2026

Our Getting-Out-of-Rockridge Sale Continues This Weekend

Saturday 3/21, 9am-3pm
Sunday 3/22, 10am-3pm
5854 College Ave, Oakland

The kind folks at Apex Estate Sales (https://estatesales.org/estate-sales/ca/piedmont/94618/apex-presents-the-sweetest-liquidation-2429801) are helping me move along the mind-boggling number of non-chocolate objects from my Rockridge store. Everything is priced to sell.

We've got vintage glass (free hard candy included!), handmade jewelry, party supplies, chocolate molds, stage props, vintage prints, printers, POS systems, stickers, cards, cute pink chairs, gorgeous light fixtures, chandelier crystals, giant flowers, baskets, fake bananas, antique furniture, books, a skeleton, cleaning supplies, and SO. MUCH. MORE. Everything but the chocolate (all of that went to 1709 Solano Ave, Berkeley, open 11-5 daily).

I underestimated the emotional and physical toll of running your own going-out-of-business sale. Rehashing recent traumas while negotiating prices is especially draining. So is standing on sore feet with a thrown-out back and inflated knee. I could barely peel myself off the floor for a week afterwards, and I barely put a dent in the inventory. Boo. Do not recommend. Except to taste the bitter so you can know the sweet.

And how sweet it is to have Jenn, Nick, and their friendly team take over! Part of the liquidation contract is that I'm not allowed to be there for the sale. What a relief! Enjoy the treasure hunt :-).

Tell your friends!

In gratitude,
Malena

Click here for an update from The Xocolate Bar!

Spring has sprung at The Xocolate BarJust a little bit of good news as the season of light comes back: Easter chocolates...
03/14/2026

Spring has sprung at The Xocolate Bar

Just a little bit of good news as the season of light comes back: Easter chocolates have hit the shelves at 1709 Solano Ave, Berkeley.

This year's lineup is:

Bad Bunnies: dark chocolate filled with coconut rum ganache, like the Puerto Rican cocktail, Coquito.

Eggstravaganza: 3 egg variety pack with Dubai, Passionfruit vanilla, and Coconut delight.

Pb&j Bunnies: milk chocolate filled with peanut butter and jelly. Back by popular demand.

This season we're keeping production small. Come to 1709 Solano Ave if you'd like to pick some of these up. They are a bit too fragile to ship.

Happy Spring,
Malena

Click here for an update from The Xocolate Bar!

Vintage glassware, furniture, fine art & art prints, craft supplies, surprise balls, earrings, stage props, scarves, bab...
03/01/2026

Vintage glassware, furniture, fine art & art prints, craft supplies, surprise balls, earrings, stage props, scarves, baby blankets, clocks, stationery, ornaments, collectibles, greeting cards, tee shirts, plants, party supplies, etc. etc. etc.

Hello Xocolate lover,

In case you missed it, our Rockridge store closed.** It was a gift store as well as a chocolate shop, and there are many, many non-edible treasures than need new homes.

Everything is Buy One Get One Free (mix & match, equal or lesser value).

Come hunt for treasures and bring your friends!

Sunday 3/1/26, 12-5ish
at 5854 College Ave, Oakland
FYI there is no chocolate at this store -- it all went to Solano.

There will be more popup sales coming soon (we have to vacate by March 31!).

I can't promise a set schedule since I'm juggling childcare, eldercare, and consolidating to one location. To see when the next sale will happen, follow our instagram .

Thank you so much! Please take home loads of stuff! Make me an offer I can't refuse!

Malena

**If you're wondering why Rockridge closed, here is the nutshell version of the story (https://docs.google.com/document/d/147tJGJxzFOFQmhQASJlYWiuuusTOGhl2uxPOlVtna1o/edit?usp=sharing) .

For the long story, visit my Substack (https://open.substack.com/pub/poetryinthemess/p/the-rise-and-fall-of-xocolate-and?utm_campaign=post-expanded-share&utm_medium=web) (and please subscribe!)

Click here for an update from The Xocolate Bar!

Thank you for the last minute invitation  !And thank you Sal for the thoughtful interview, and for shining a light on th...
02/15/2026

Thank you for the last minute invitation !
And thank you Sal for the thoughtful interview, and for shining a light on the Latino community. Interview is linked in the comments.

01/30/2026
Dear Xocolate lover,It feels strange to promote bonbons at a time of collective grief. But then again, chocolate is good...
01/30/2026

Dear Xocolate lover,

It feels strange to promote bonbons at a time of collective grief. But then again, chocolate is good for the soul. A bittersweet reminder of the pleasure and beauty life has to offer even through dark times. Especially through dark times.

Valentine's Day hits people in all kinds of ways but at the end of the day, it's about love. Chocolate is its own love language.* Don't we need more expressions of love in this world?

This is our special Valentine offering this year:

Valentine Sweetheart Bundle (https://www.thexocolatebar.com/product/valentine-sweetheart-bundle-cube-box-by-the-xocolate-bar-with-pure-heart-truffles-passionfruit-truffles-love-bites-a-surprise-shape/AVRPXKM7GHFIRINGUK3J2CE5?cp=true&sa=false&sbp=false&q=false&category_id=5)
Inside you'll find
-Pure hearts (pure dark truffles in a heart shape)
-Passionfruit truffles (one of our most popular flavors of all time)
-Love Bites (honey vanilla truffle, strawberry truffle, pure dark truffle, & cherry truffle)
-A surprise Valentine shape (nothing x-rated...just a beautifully hand painted dark chocolate heart)

The Love Bites (https://www.thexocolatebar.com/product/love-bites-4pc-box-of-dark-milk-bonbons-by-the-xocolate-bar/1057?cp=true&sa=false&sbp=false&q=false&category_id=5) are available on their own as well.

As always, these are handmade with love in a tiny kitchen using organic fair trade chocolate and natural ingredients. Please opt for pickup or local delivery if you can...the weather is already warm enough to delay shipping.

If you've made it all the way down here, I'm going to assume you're a fan. Read on for a special opportunity.

As you probably know, our Rockridge store is closing on February 15. Here's the story (https://docs.google.com/document/d/147tJGJxzFOFQmhQASJlYWiuuusTOGhl2uxPOlVtna1o/edit?tab=t.0) , in case you missed it.

Please stop by 11-6 daily at 5854 College Ave, Oakland. We have a full selection of chocolates as well as special treasures that the crew is starting to liquidate. I'm talking about tons of vintage glass candy dishes, a handmade human sized nutcracker, a bookcase sized box of giant faux chocolates...Frankie the GM handcrafts seasonal window displays, which we are now selling since there is no space at Solano for things like that. Come hunt for treasures before February 15!

Also, if you have always dreamed of having your own store in Rockridge (and you have strong financials), taking over the space is an option. Please email me directly if you'd like more info on that. [email protected]

This brings me to the inevitable question of what will happen to Solano after the dust settles at Rockridge. Honestly, I don't know right now. But if you are a long time fan, care about the continuity of that store, and have access to deep wells of capital, there could be an ownership opportunity for you there too. Again, email [email protected] if that is of interest.

If you've made it this far down I'm going to assume you care about me personally lol. Please read on...

Real talk: Times have been hard for this business and for me personally. I'm sure you have empathy if not compassion fatigue given all the hard times people are having all over the world. I appreciate all the kind messages received so far. But here is a way you can help me in a concrete way. I am actively searching for paid side work to supplement my personal income during this transition period. Here is the shape I need it to take:

-Remote
-Asynchronous
-Project based (though ongoing commitments may be possible, depending on the scope of the work)
-Paid (not looking for more entrepreneurship work)

If you've known me through the years you probably have a sense of my skill set. If not, here are some highlights:

-Written communication (personal essay sample here (https://docs.google.com/document/d/12sCvqJfNBMt6j-WRDyh-uV1BBVG0xDtfkUyWJSnmrT4/edit?usp=sharing) )
-Certified Women's Guidance Facilitator
-MFA in Studio Art (concentration in sculpture, painting, and graphic design). Art samples and CV here (https://www.malenas.art/) .
-Curriculum development (arts & crafts emphasis)
-End-of-life Doula certification in progress (creative autobiography and legacy projects are my strengths)
-Bilingual (English/Spanish)
-Obviously, 20 years experience founding, leading, creating, and executing all aspects of this small chocolate business. For a sense of the totality of that, see our latest catalogue (https://www.thexocolatebar.com/client-gifts) . Not only did I develop the recipes, but I also designed the packaging, did the graphic layout of the catalogue, wrote the copy, and interfaced with all of the corporate clients listed. I also had the grit and grace to carry the business through difficult economic times while prioritizing a work culture of love and respect.

-Note: I'm not able to take on positions requiring management or coordination of other people at this time.

Give me something creative to do!

Thanks for considering me :-)
For personal job opportunities, please email me at [email protected]

With love,
Malena Lopez-Maggi

Whew! You made it to the bottom! Congratulations! Here's that asterisk you were looking for...

*Neurodivergent people have their own love languages.

Like for example:

- info-dumping (like I did here)
- pebbling (giving small thoughtful gifts like funny memes or pieces of chocolate)
- parallel play (working quietly on different things side by side)

It will break your heart open when you start noticing all the little 'I love you's' you may have been missing. One of the most powerful things we can do in this life is to learn each others languages and be faithful translators.

xoxo
Malena

Click here for an update from The Xocolate Bar!

Address

5854 College Avenue
Oakland, CA
94618

Opening Hours

Monday 11am - 6pm
Tuesday 11am - 6pm
Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 11am - 6pm
Sunday 11am - 6pm

Telephone

+15108797879

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