The Great Outdoors

08/15/2026

Hey, Lake Girls! New apparel has arrived! Check out the new fall colors and styles. 💙💚💙

08/14/2026

After 26 years in business, The Great Outdoors is getting a refresh! Jason Crotteau of Logworks & crotteau construction did a fantastic job, building a new frame and resurrecting our original sign. The metal tree and the new sign over the front door are the handiwork of Summit Steelworks. Teamwork makes the dream work…and we are thrilled with the results!

07/18/2026

Custom lake paddles just arrived at The Great Outdoors! Made right here in Wisconsin and can be customized. The paddles shown here are 36" long. Paddles that are 52" are also available.

07/17/2026

Exciting News! We just received new polywood windmills and lighthouses. Great additions to any yard or landscape. Hollow on the bottom so they fit great over any well pipe, too!

07/04/2026

Here's to 250 years of freedom — and to spending July 4th where memories are made: on the water, around the campfire, and with family and friends. Happy Independence Day! 🇺🇸
(The Great Outdoors is closed today to celebrate)

06/24/2026

Looking for cool Up North/Wisconsin themed shirts? We've got you covered! 😎

06/21/2026

06/19/2026

These fire pokers are handy for sitting around the firepit or fireplace. They're unique - some even have a bottle opener near the handle. And they make a great gifts for Dad!

06/18/2026

New selection of hats & t-shirts to keep Dad looking his best!

06/14/2026

Want to get Dad an incredibly comfortable outdoor chair that will never have to be replaced? And maybe a chair that's a nod to his favorite sports team...a win-win!
Or, if he's not into sports, we have classic designs as well.