Rocktown Adventures

Rocktown Adventures As your local destination for outdoor recreation, we help you Gear Up. Head Out. There are an abundance of recreational assets waiting to be discovered by YOU!

Our Mission is to Help You Gear Up & Head Out

Rocktown Adventures is a specialty outdoor retailer and adventure club that exists to inspire you to take on new challenges and give you the tools to live an active outdoor lifestyle. We believe outdoor adventures lead to a greater appreciation of our community’s natural assets and we want to help you define, maintain, and expand your outdoor experien

ces. We provide the WHAT – WHERE – HOW for outdoor activities in the northern Illinois/ southern Wisconsin region. We carry top of the line equipment from name brands that excite your outdoor passions and our experienced staff loves to share their enthusiasm for the outdoors. Visit Our Store or Join Us on an Adventure!

Have you been kayaking before but realize there is more to doing this properly and safely than you thought? We have a cl...
06/20/2026

Have you been kayaking before but realize there is more to doing this properly and safely than you thought? We have a class for that. And it is happening next Sat June 27.
If you want to be more comfortable, confident, and efficient on the water join us next Saturday for our Intro to Kayaking class. As an added bonus you will meet other paddlers and have fun. It's good to get outside and talk to people! 😀 For more info or to register please visit https://bit.ly/2KPSK8X

If you want some mid-week relaxation and some outdoor time, join us next Wed June 24 for SUP Yoga. Good for the mind, bo...
06/20/2026

If you want some mid-week relaxation and some outdoor time, join us next Wed June 24 for SUP Yoga. Good for the mind, body, and soul.

You do not need to be an Olympic Gymnast to do this! 😀 For more info or to register for this event please visit https://bit.ly/2WeUnE4.

Give Dad a push towards embracing an active outdoor lifestyle this Father's Day. Save 25% on all apparel, camping, and h...
06/17/2026

Give Dad a push towards embracing an active outdoor lifestyle this Father's Day. Save 25% on all apparel, camping, and hiking shoes and gear during our Father's Day Sale. Going on thru Sunday. Looking for activities instead? Check out our events page at https://rocktownadventures.com/events/ for some fun outdoor activities on the water.

Week 2 of our RPS 205 Outdoor Camp is complete. Hopefully the weather cooperates this week before we have a holiday brea...
06/15/2026

Week 2 of our RPS 205 Outdoor Camp is complete. Hopefully the weather cooperates this week before we have a holiday break, then 3 more camps.

The kids fish from the shore at first, then get out and paddle. Day one is mainly instruction and some drills on the water. Day 2 is a review of instruction and a paddle around Pierce Lake. Its great to get the kids out of their comfort zone and .

Good luck to everyone participating in the  . What a difference a year makes. Sweltering heat last year and chill this y...
06/14/2026

Good luck to everyone participating in the . What a difference a year makes. Sweltering heat last year and chill this year. We are open today! With the cold temps and high winds, looks like a perfect day to find a gift of the outdoors for Father's Day! 😀If activities are more your thing, we have SUP Yoga, an Intro to Kayak Class, and a paddle trip on Turtle Creek coming up!

It's not as bad as indicated in the pic but the Kish is raging. Please stay off area rivers for a few days at least as l...
06/12/2026

It's not as bad as indicated in the pic but the Kish is raging. Please stay off area rivers for a few days at least as levels are still rising. In anticipation of yesterday's events we moved our demo day from the Rock to Olson Lake mid week. If you ever have any questions on safe levels or flow rates please reach out. You can also check out the page for updates. Terry does a good job communicating info so everyone is safe. Have a great weekend!

Show Pops (or the Father figure in your life) your appreciation with a gift that helps him  ! People smarter than us hav...
06/11/2026

Show Pops (or the Father figure in your life) your appreciation with a gift that helps him ! People smarter than us have studied the positive health benefits of being outdoors and suggest at minimum 2 hours per week for adults. Make it easier for him to do so!

Shaping up to being our biggest Demo Day ever. In fact, due to the size of the group, we are moving the event to Olson L...
06/10/2026

Shaping up to being our biggest Demo Day ever. In fact, due to the size of the group, we are moving the event to Olson Lake at Rock Cut State Park. (Those of you that registered will be contacted!)

If you want to learn what type of kayak fits you best, come out and try a few models. If this Saturday does not work, we can also do a Demo Paddle by appointment. You will learn more paddling in 3 minutes than you will watching 3 hours of videos. You shop a small specialty store to make sure you get your fit dialed in! For more info on the event this Saturday or to register please visit https://bit.ly/37pAJMc.

First SUP Yoga session of the season is in the books. We have another one this Saturday at 10 AM. We usually do these on...
06/09/2026

First SUP Yoga session of the season is in the books. We have another one this Saturday at 10 AM. We usually do these on Sundays or Wednesdays but figured maybe some of the triathletes could use a little relaxation the day before the race!
For more info or to register for the June 13 class please visit https://bit.ly/2WeUnE4.

Week one of our annual Paddle Camp with RPS 205 was a success. Some kids take to it naturally. Some with a little trepid...
06/08/2026

Week one of our annual Paddle Camp with RPS 205 was a success. Some kids take to it naturally. Some with a little trepidation. Best part is when the kids that are a little nervous, maybe not as excited to be out there, learn that they CAN do it! We try to use this as an example they can overcome obstacles in life. It is SO important to get kids outdoors and this is a great way to do it. The kids were great and we look forward to week 2!

Address

313 N Madison Street
Rockford, IL
61107

Opening Hours

Tuesday 10am - 6:30pm
Wednesday 10am - 6:30pm
Thursday 10am - 6:30pm
Friday 10am - 6:30pm
Saturday 10am - 5pm
Sunday 11am - 5pm

Telephone

+18156369066

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