Tenacity Watches

09/07/2026

Now available on the site!!!

https://www.tenacitywatches.com/products/uss-springfield-commemorative-watch

09/05/2026

The New Hampshire is now available on our site!!

https://www.tenacitywatches.com/products/uss-new-hampshire-ssn-778

09/04/2026

After overwhelming requests, the Charlotte is available for pre-order.

Estimated shipping is December. We can only produce a few so these will sell out. Lock your order in now.

PRE-ORDER — Ships by December 1, 2026 This watch is available for pre-order and will ship by December 1, 2026. Introducing the USS Charlotte (SSN-766) Commemorative Watch Honor the Silent Stinger Built in tribute to USS Charlotte (SSN-766), this commemorative automatic watch honors one of the most...

09/02/2026

Tenacity is ensuring everyone is properly represented with a top tier timepiece...

Coming Soon!!

08/27/2026

We've received a few inquiries for a NSF watch...thoughts?

08/23/2026

NINE SHIPS. ONE NAME. 242 YEARS OF WATCHSTANDING.

Before USS WASHINGTON (SSN-787) ever slipped beneath the surface, the name Washington had already spent more than two centuries at sea.

It began in 1775.

Before there was a United States Navy, George Washington purchased a small schooner named Endeavor, armed her, and sent her to sea against the British. She was renamed Washington.

That was Washington I.

The name would return.

Again.

And again.

It would belong to Revolutionary War galleys.

A massive 74-gun ship-of-the-line.

Revenue cutters hunting smugglers and protecting American commerce.

Then, in 1906, the name took on a new meaning.

USS Washington (ACR-11) became the first in the lineage named for the State of Washington—a steel-hulled armored cruiser built for a Navy becoming a global force.

Then came perhaps the most famous of them all.

USS Washington (BB-56).

A 35,000-ton battleship armed with nine 16-inch guns.

In November 1942, in the waters off Guadalcanal, Washington fought one of the few battleship-versus-battleship engagements of World War II.

In the darkness, her radar found the Japanese battleship Kirishima.

Washington opened fire.

Within minutes, Kirishima was mortally wounded.

The name WASHINGTON had gone from a small vessel fighting for the birth of a nation…

to one of the most powerful warships on Earth.

Then the name disappeared from the fleet.

For decades.

Until the Navy decided it was time for Washington to go to sea again.

But this Washington would be different.

No towering superstructure.

No 16-inch guns.

No battle flags visible on the horizon.

This one would fight from beneath it.

In 2017, USS WASHINGTON (SSN-787) joined the fleet,a Virginia-class fast-attack submarine built for a battlefield the Sailors of Washington I could never have imagined.

More than 240 years separate those two vessels.

Wood became steel.

Sails became nuclear power.

Cannons became torpedoes and Tomahawks.

Navigation by stars became inertial navigation and some of the most sophisticated sensors ever taken to sea.

But one thing never changed.

Someone still had to stand the watch.

From the Sailors who went to sea in 1775…

to the battleship crews fighting through the darkness off Guadalcanal…

to the submariners quietly operating somewhere beneath the ocean today…

the name has endured.

WASHINGTON.

Nine naval vessels.

More than two centuries of American sea power.

And now, one of the most capable submarines ever built carries that history beneath the waves.

This week, we honor that lineage.

⚓ TENACITY WATCH OF THE WEEK: USS WASHINGTON (SSN-787)

Because sometimes a name on the dial isn't just the name of a submarine.

It's 242 years of history.

P.S. This submarine is actually named for the state of Washington but it makes for a cool story to connect the lineage.

P.P.S. SSBN 598 George Washington was the first ballistic missile submarine as well.

08/23/2026

Our Watch Of The Week is the USS WASHINGTON SSN-787 commemorative timepiece.

Use the code BLACKFISH at the checkout to take advantage of this sell.

08/21/2026

The CMC is here!!

Only a few available.

Only by request.

Tenacity.

08/16/2026

The submarine force doesn’t live by the same clock as everyone else.

ON WATCH. OFF-GOING. ON-COMING.

Three phrases every submariner understands. Three parts of the eight-hour rotation that shapes life beneath the surface. Now, that rhythm is built into a timepiece.

Introducing the Circadian—Tenacity Watches’ first timepiece powered by a Swiss movement and a watch designed specifically around the submarine watch rotation.

This isn’t simply a watch with a submarine theme. It speaks the language of the community it was built to represent.

Before the official launch, we want to hear from you.

If the Circadian belongs in your collection, complete the short Google Form below to indicate your interest and be among the first to receive launch details.

⚓ INDICATE YOUR INTEREST:
https://forms.gle/hj4WoePrhEASp8Wy9

A watch built for our rhythm.

08/16/2026

Fact: Fairwater plane boats were so much easier to maintain depth control than bow planes boats...

Bring back fairwater planes AKA Real Boats!!