09/22/2026
SAND SPORTS SUPER SHOW 2026 RECAP!
Another year, another mad dash to get everything ready. Somehow, we pulled it off.
It was great catching up with old friends, customers, dealers, and industry friends β and meeting a ton of new people. Thanks to everyone who stopped by the booth, checked out our stuff, or just came over to say what's up. We appreciate the hell out of you.
We definitely noticed attendance was down this year. Between the economy, ridiculous fuel prices, and the cost of getting a family out for the weekend, we can't say we're surprised. And when $70 gets you two burgers and two beers⦠yeah.
We also heard plenty of conversations about the current state of the industry, including brands undercutting their own dealers and selling below dealer cost just to move inventory. That's a tough road to go down, and eventually nobody wins.
But we're not going anywhere.
One of the biggest things we talked about was keeping older UTVs relevant. New machines are getting faster, crazier, and more expensive every year β but that doesn't mean your current machine suddenly became obsolete.
We've got some ideas cooking for next year's show that we're pretty damn excited about.
Desert season is only a few weeks away here in the Southwest. We'll see you out there.
Thanks again for supporting FastLab. We're just getting started.
