02/01/2022
The Weekly What?!? 🤔
Have you heard of solid cologne? Everyone knows about spray colognes and aftershave. Unlike sprays that use water or alcohol as a medium that can evaporate quickly and needs to be reapplied throughout the day, solid colognes use beeswax or shea butter. Solid colognes are applied to the warm parts of your body (pulse points like wrists and neck) and evolve throughout the day eventually blending with your own natural musk, lasting longer than sprays. They are more durable and discrete than sprays. You don’t have to worry about leaks in your gym bag or pocket. Great for travel as airports have restrictions on liquids. Reapplying at work can be done without drowning out the office or outing with your sent. You don’t have to worry about over applying as solid colognes are a more subtle. A gentleman knows that his scent should only be noticed from up close. What started as what seemed like a gimmick quickly became one of the largest trends in the fragrance industry. But solid colognes aren’t as new as you think. Egyptians used scented oils and animal fats in rituals and burials, and may have even been used farther back than that.
