11/02/2026
Meet the Founders Behind Dirt Gangster Foundation! 🏁
We're Cassandra and Michael Sheneman, the husband-and-wife team behind Dirt Gangster Foundation and Dirt Gangster Apparel.
When we purchased Dirt Gangster Apparel in 2023, it was about more than owning a business. We saw it as an opportunity to become more involved in the sport we love, travel to racetracks, build relationships, and become part of the racing community in a bigger way.
Over the years, we've had the opportunity to meet incredible racers, families, crews, and supporters. We've seen the dedication, sacrifices, and passion that go into keeping this sport alive.
And through those experiences, one thing became clear: We wanted to do more.
That's where the idea for Dirt Gangster Foundation began.
While the foundation is a separate organization from Dirt Gangster Apparel, the name and inspiration come from the business that helped us build so many connections throughout the racing community.
Our goal has always been bigger than selling apparel. We want to give back to the sport that has helped shape who we are, support the people who make it possible, and do our part to keep dirt racing alive for generations to come.
We're excited to take this next chapter together and can't wait to see what we can accomplish with the support of the racing community.
Because at the end of the day, there's nothing we want more than to give back to the sport that has given us so much. 🏁
