09/17/2026
Muchas gracias a LaTina Markets BTX por esa remembranza, los invito a seguir su página para que estén al pendiente de los mejores Market de Brownsville Texas.
Estaremos acompañándolos el próximo Sábado 03 de Octubre de 5pm-9pm, en el LaTina MARKET THRILLER at TownePlace Suites by Marriott.
Sus amigos de El REY de NUEVO LEŌN Premium Dry Beef del Mero Blanquillo los esperamos, evento 100% familiar.
TOWNEPLACE SUITES BY MARRIOT.
201 Heart St.
Brownsville, Texas 78520
Juan Alberto Rodriguez from El REY de NUEVO LEŌN Premium Dry Beef del Mero Blanquillo
LaTina family! Today, we want to introduce you to someone who doesn't just make beef jerky (carne seca)… he carries on a family tradition that has been alive for over 60 years and now it has crossed borders 🇲🇽🇺🇸
El Rey de NL is the 4th generation of a family that began making Carne Seca de Res in 1961, in Congregación Calles “El Blanquillo,” Montemorelos, Nuevo León, Mexico.
His father taught him this craft when he was just 8 years old, and today, with 28 years of experience, he continues to proudly carry on the legacy of his ancestors.
But what makes his story even more special is what motivates him every single day: continuing his family's legacy here in the United States and offering the highest-quality product possible—one he can confidently give to his own daughters. 🫶
He's not just working to grow a business… he's working to honor his roots, keep his family's history alive, and prove that dreams can cross borders.
✨ His dream is to reach every corner of the United States and, one day, other countries around the world, always carrying the name of his beautiful hometown and the pride of his roots.
And from all of us at LaTina Market, we want to say:
There is something truly beautiful about someone who never forgets where they come from, who takes pride in everything they've built, and who continues working toward an even brighter future.
Thank you for sharing your talent, your tradition, and your story with our community. May your dreams continue to grow, and may your roots always remain strong!
🤎 Go meet El Rey de NL and let's continue supporting our local entrepreneurs!