08/26/2026
Prairie Artisan Fragrances began in 2011, and like every small business, our journey has been filled with both wonderful triumphs and humbling challenges. When I realized I needed help bringing the vision I held for this little business to life, a dear friend introduced me to PXD Marketing, a small firm based in Tea, South Dakota, co-owned by Levi Weishedel and Tyler Parr.
Levi and Tyler simply “get me”—which, in itself, is no small accomplishment! As many of you know, my thoughts and words can sometimes be scattered, and I have a habit of taking on far more than I could ever reasonably accomplish. They have brought Prairie Artisan Fragrances not only exceptional marketing and creative direction, but also a much-needed sense of organization, clarity, and purpose.
More importantly, they have met me with extraordinary kindness, patience, and understanding, particularly through the personal health challenges that kept me—and the business—sidelined for quite some time. For that, I am more grateful than I could ever adequately express.
I want to offer my most heartfelt thanks to Levi and Tyler, as well as to my dear friend Scott Gales, for their guidance, encouragement, and for so graciously helping me find my way forward.
PXD filmed every moment of our new commercial, with many of its scenes captured on and around the farm where I grew up. I have never been more deeply moved by a finished piece. It so beautifully reflects where my family and I come from and holds within it the spirit of a place that shaped who I am. Watching it brings back memories of a truly wonderful upbringing—the people, the beauty, and the quiet magic found in a place that some may consider the middle of nowhere, but which will always mean everything to me.
To Levi, Tyler, and Scott: thank you, wholeheartedly, for believing in my vision, for walking beside me, and for helping tell our story with such beauty and care. My heart is overflowing with gratitude and love for each of you.