Reel Fly Fishing

Reel Fly Fishing REEL Fly Fishing South Africa specializes in quality fly fishing products that are locally designed, At Reel Fly Fishing, everything starts with design.

We don’t follow trends, and we don’t build products to fit into existing categories. Every rod and reel we produce is developed from the ground up with a clear purpose—to solve real problems on the water and push performance forward in a meaningful way. Our approach is deeply technical. From advanced carbon layups and taper design to material selection and resin systems, every detail is considered, tested, and refined over time. We work closely with competitive anglers, guides, and trusted manufacturing partners to ensure that what we create performs where it matters most—not just on paper, but on the water. Innovation is a constant. Whether it’s introducing graphene into South African fly rod design, developing specialised nymphing platforms, or rethinking how modern fly tackle should feel and function, we aim to stay ahead by doing things differently—and doing them properly. Products like our Apex, Gravity, and now TechNymph G reflect that mindset. Each one represents a step forward, not just for us, but for what’s possible from a South African fly fishing brand. We’re not here to be the biggest. We’re here to build gear that stands on its own—through performance, precision, and purpose. Designed in South Africa. Built without compromise.

D R I F T - G U A R D Looking for a quality pair of neoprene wading socks that have been thoughtfully designed and prope...
14/09/2026

D R I F T - G U A R D
Looking for a quality pair of neoprene wading socks that have been thoughtfully designed and properly tested in SA?
Check out our DriftGuard range that makes any day on the water incredibly comfortable.
- 3.5mm neoprene with a perforated sole to reduce the dreaded "trench foot" (breathable)
- heavy-duty stitching all around
- reinforced upturned lace hook
- perfect for wet wading in the Vaal or anywhere else your fly rod takes you
- unique inner tension strap eliminates gravel intake
- designed right here in South Africa
Head over to the Reel Fly Fishing Store to grab yourself a pair.
https://reelflyfishing.co.za/product/driftguard-wading-socks/

07/09/2026

L I K E - S M O O T H E - J A Z Z
Pairing your fly rod with the correct fly line makes all the difference. Let us handle the nitty gritty of grain weights, tapers, profiles, head shapes and tips so that you can focus on what matters. Getting that cast out there!
Massive shout out to i-LiveWild and Ivan Sonnekus for capturing some truly astonishing moments. Love seeing the line scamper off from between your feet when a cast comes together as planned!

19/08/2026

B U I L T - D I F F E R E N T
Looking for your next 7wt, we have developed one of the lightest and most responsive rods out there. Through a proprietary resin system that took more than two years to dial in, and innovative use of Toray carbon fibres we finally launched!

The taper and material approach has allowed the new Origin II’s to eclipse the performance gap that graphene previously gave us when we designed the original Apex and Gravity ranges.

This is what the Origin II range is all about, extracting every ounce of performance from what we incorporate into a fly rod.

The 9’ 5wt for example is one of the lightest 5wts, not just locally but world wide!
The 6wt in its 9’6” length has the speed of a 9’ rod but that same line punching length of a 10’er.
Then we come to my personal favourite, the 7wt and the rod I never leave behind, with an extremely lively action that you can feel working its magic in your hands, and with the same length advantage when casting off the banks, this is a goto rod for all your estuary work and most inland heavier freshwater species.

If you are wondering what a next generation fly rod feels like then drop us a message, we will get one in your hands to see why we obsess over countless prototypes and shave every unnecessary gram off, all In the pursuit of pulling every ounce of performance out of the blank! Driven by innovation and performance while keeping it accessible to all.

O R I G I N   II   A P P R E C I A T I O N The recent trip to the Letaba River right near the   was certainly a test for...
15/08/2026

O R I G I N II A P P R E C I A T I O N
The recent trip to the Letaba River right near the was certainly a test for the gear and the body. The harsh African climate attacks from all angles. Dust, grit , heat, cold and maybe a hippo?!

Our latest Origin II 9ft6inch 7wt fly rod proved to be my personal favourite as the extra length gave me some more lift above the vegetation and ledges on the back cast.

A very potent casting rod when paired with the AIRFLO Fly Lines WF7F 40plus extreme taper. While my hands are pretty much broken after 5 days of casting, the rod is still wanting for more.
Top quality cork that can take a beating, super light weight reduces shoulder fatigue and of course adaptability, from large whistlers to smaller brush flies, that’s all in a days work for our latest model. Looks aren’t to bad either 😉

Perhaps you are in the market for a solid 7weight fly rod, perhaps not?, either way it’s always good to share what makes our day, using the gear we thoughtfully design take on some of the toughest conditions out there.

Looking forward to taking the wraps off more gear in the coming weeks along with a deeper dive into what’s next!
And yes…that’s a hippo footprint 👣

tigerfish

- L E T A B A - Less is more and for this one, just take in a few of the pictures of small incredibly beautiful moments ...
12/08/2026

- L E T A B A -
Less is more and for this one, just take in a few of the pictures of small incredibly beautiful moments from our journey to The Mighty Letaba River.

More to follow but for now, the monitors and moments still linger and taking a few days just to fully immerse myself in what was and is truly a special trip.

The biggest of thanks to the three musketeers who made it possible, Marchell, Andrew and Ivan.

Special thanks to the hippo whisperer Craig and the croc watcher Aubrey. See you guys soon!

21/07/2026

C H O I C E S
A wonderful selection of Origin II reels and a couple SWINGS off to a new export client.

Checked and packed and ready to “fly”

Weather you are a tackle addicted fellow fly angler or perhaps a tackle addicted fly shop, we can sort you out! Drop us a mail and let’s get a lovely selection of our reels into your hands.

15/07/2026

Orange you glad this isn’t headed for trout? 🍊🐅

An Origin II Tangerine 7/8/9wt getting the full treatment with our 50lb Gel Spun backing and Salty fly line.

Built for fish with attitude, sharp teeth, and absolutely no respect for your drag.

Tight lines…

12/07/2026

C A P E - L I M E S T O N E

One of our most beloved colour combinations is back, in the v2.5.
Lime Green spool and our gun metal frame makes for a lovely reel to fish and show off!

The Origin II in 567wt is extremely adaptable as it lends itself exceptionally well to setups that are 10’ and longer as the large size and arbor make loading up with a dedicated euro line a breeze. Or, use the exact same reel with a 7wt fly line and hit the salt or target large still water on your 5wt! Adaptable, dependable and a looker. The whole package 😎

We ship world wide and just launched our full PayPal integration onto the website due to demand.

10/07/2026

Happy Friday!

Two more lovely 789wt Origin II fly reels spooled up with 30lb backing and ready for their new homes.

Midnight blue & orange is always a favourite, and then orange on orange for a little bit of fun !

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Johannesburg

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