What are the opening hours?

Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm Saturday 9am - 4pm

Wilmar Chocolates

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Appleton, WI
Wilmar Chocolates

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Handmade chocolates created with time-honored recipes, using fresh, wholesome ingredients. Mix It Up! Seasonal confectionery specialties for each holiday.
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Bar Hours (Appleton):
Thurs-Fri: 11 - 4 PM
Sat: 11 - 3 PM

Neenah Store Hours:
Mon-Thurs: 10 - 6 PM
Fri-Sat: 10 - 8 PM
Closed Sundays We offer a full line of chocolates and hand stirred caramels made in small batches with fresh Wisconsin ingredients. Custom chocolate bars available by order for pick up on Friday and Saturday each week. www.wilmarchocolates.com

10/30/2026

LAST CALL FOR FALL!

Grab your fall products today or before 4pm tomorrow, October 31st!

Caramel Apples are limited supply!
🎃

10/29/2026

The beauty of Fall is all around us on Superior St and Wisconsin Ave!

Get your fall chocolates and caramel apples before 4pm this Saturday! Want to come shop in a costume? We'd love to see it!

🎃

10/27/2026

Chilly Weather, Leaf Piles, and Caramel Apples

Don't let fall slip away! Stop by our stores in Appleton or Neenah, grab an apple, and enjoy the beauty of fall while it lasts.

Caramel Apples end 4 pm THIS SATURDAY!

10/26/2026

LAST WEEK TO GET APPLES!

Hurry! Hurry! It's your last chance to savor the flavor of Fall; come in and grab one before 4 pm on Saturday, October 31st!

Apple of the Week: Dark Chocolate Sea Salt

10/23/2026

The Magic of Fall at Wilmar...
Caramel Apples and Festive Fall Chocolates cannot be missed!
Be sure to stock up on these treats before Saturday, October 31st!

10/20/2026

Your favorite fall dessert is now in chocolate form!

Treat yourself to our Apple Pie Chocolate Bar, the perfect blend of milk chocolate, dried apples, cinnamon, granola, caramel bits, graham crackers, and a dash of sea salt.

Your new favorite awaits! Shop in-store or online before it's gone!

10/19/2026

Apple of the Week: Dark Chocolate Sea Salt
This best-seller is back for an encore appearance!
Decadent dark chocolate with flaky pieces of sea salt...
stop by and stock up before it's gone!

10/18/2026

Fall, Football, and Festive Treats!
Don't show up to the watch party empty-handed; impress the crowd with Wilmar Milk Chocolate Covered Football Oreos!

Shop in-store or online!

10/16/2026

Tomorrow is Sweetest Day!
The perfect gift to give your sweetest? Chocolates of course!
Choose from a WIDE variety of handcrafted confections and make it the best sweetest day 💕

Shop online or in-store!

10/15/2026

Did You know our Milk Chocolate Toffee Apple is here for the ENTIRE Season?

With silky, smooth milk chocolate and our handcrafted Wilmar Toffee, we couldn't be happier to have this apple full-time for fall!

Apples end Oct. 31st, grab them before they're gone!

Address

1222 N Superior Street
Appleton, WI
54911

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm
Saturday	9am - 4pm

Telephone

+19207336182

Website

http://www.WilmarChocolates.com/

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