Valley Cycle Center

Valley Cycle Center The Shenandoah Valley’s premier motorcycle, ATV, and side-by-side dealer for Yamaha, Suzuki, Kawasaki, Polaris, CFMOTO, and Can-Am.
📞 540-723-7293

Factory authorized dealership retailing products from Yamaha, Suzuki, Kawasaki, and Polaris. We have the largest selection of new and pre-owned powersports products in the area!

09/08/2026

📱🏍️ TEAM TIP TUESDAY: One Accessory Every New Rider Should Consider

What’s one accessory that can make life a little easier for a new rider? Chuck’s pick: a phone mount.

A good phone mount can be a convenient addition to your bike, especially when you’re using your phone for GPS directions, navigation, or music while you ride.

For new riders who are still learning routes and getting comfortable on the road, having directions positioned where they can be checked at a glance can help keep you from fumbling with your phone or having to pull it out at every stop.

Just remember, set up your route and music before you start riding, keep your attention on the road, and never interact with your phone while the bike is moving.

What’s one accessory you’d recommend to a new rider? 👇

📍 Valley Cycle Center
100 Myersons Drive
Wi******er, VA 22602

📞 540-723-7293

Serving the Shenandoah Valley since 1968! ❤️For more than five decades, Valley Cycle Center has helped riders find the r...
09/08/2026

Serving the Shenandoah Valley since 1968! ❤️

For more than five decades, Valley Cycle Center has helped riders find the right motorcycles, ATVs, side-by-sides, and more. Whether you’re shopping for your first machine or your next adventure, our team is here to make the experience easy, exciting, and enjoyable.

Powered by passion. Driven by riders. Let’s ride! 🏁

🌐 https://www.valleycyclecenter.com/
📍 100 Myersons Drive, Wi******er, VA 22602
📞 540-723-7293

******erVA

09/07/2026

💰 MEET THE TEAM MONDAY 👋

Buying the ride is the exciting part. Figuring out the numbers? That's where Tyler comes in.

Meet Tyler Palmer, Finance Specialist at Valley Cycle Center!

Tyler helps customers understand their financing options and navigate the financial side of getting into their next ride.

Get to know Tyler and put a face to the name before you ever sit down to talk numbers!

📍 Valley Cycle Center
100 Myersons Drive
Wi******er, VA 22602

📞 540-723-7293

🌐 https://www.valleycyclecenter.com/

******erVA

09/06/2026

If you could take home ONE machine from Valley Cycle Center today, what are you picking? 👀

Turner from our sales team is going with the Yamaha Grizzly XTR! You get the reliability of the Yamaha Grizzly with a little more of an extreme package. Big beefy tires, lightweight aluminum wheels, a WARN winch installed from the factory, and a 10-year belt warranty. Who could hate that? 🙌

Are you taking Turner’s pick, or choosing something else from the showroom? Let us know! 👇

📍 Valley Cycle Center
100 Myersons Drive
Wi******er, VA 22602

📞 540-723-7293

******erVA

09/05/2026

A first-time customer experience we’re proud of at Valley Cycle Center!

John Vaccaro recently visited our Service Department for a tire change. When asked what brought him to Valley Cycle Center, his answer was simple: he wanted a place he could trust.

After his visit, John shared that our team made him feel “like I was a guest at a fine restaurant.”

For us, great service goes beyond the work performed on a machine. It’s about creating an experience where customers feel welcomed, comfortable, and confident in the people they’re trusting with their ride.

Thank you, John, for choosing Valley Cycle Center. We look forward to seeing you again!

******erVA

09/04/2026

If you could take home ONE machine from Valley Cycle Center today, what are you picking? 👀

We asked one of our owners, James Myers, and he’s going with the Can-Am Defender HD7!

For James, it comes down to value. The price is right, there’s plenty of performance, a full-size bed, and full-size seating for three. And in James’ own words, “I’m a cheapskate, so it fits my budget perfectly.” 😂

Are you taking James’ pick, or choosing something else from the showroom? Let us know! 👇

Have questions about the Defender HD7 or any of our other machines? Give us a call or stop by Valley Cycle Center. Our team is always happy to help and talk you through your options!

📍 Valley Cycle Center
100 Myersons Drive
Wi******er, VA 22602

📞 540-723-7293

******erVA

09/03/2026

🦌🚨 Manager’s Specials of the week: Hunting Season Edition!

Jack picked out three 2026 side-by-sides built for hunting season AND we’ve drastically cut the price on all three to help you save big on a machine that’s ready for the season. 👀

🔥 2026 Polaris Ranger XP Premium
Was $25,070 → NOW $20,752
💰 Save $4,318
✔️ Windshield
✔️ Dash stereo

🔥 2026 Can-Am Defender HD11 XT Camo
Was $24,925 → NOW $19,806
💰 Save $5,119
✔️ Front bumper
✔️ Half windshield
✔️ Camo finish

🔥 2026 CFMOTO U10 Pro Camo
Was $19,780 → NOW $18,330
💰 Save $1,450
✔️ 1,000cc engine
✔️ Touchscreen
✔️ Push-button start
✔️ Camo finish

Three machines. Over $10,000 in combined markdowns. Just in time for hunting season. 🦌🌲

Which one are you taking hunting?

Stop by Valley Cycle Center and see Jack and the sales team to check them out in person!

📍 Valley Cycle Center

100 Myersons Drive, Wi******er, VA 22602

📞 540-723-7293

******erVA

09/02/2026

Ready to get off the pavement and have some fun? 🌲🔥

Check out this 2026 Polaris General XP 1000, built for two and ready to take on your next off-road adventure!

From the factory, the General XP 1000 comes ready to ride with:
✅ 4-wheel drive
🛞 Upgraded tires and wheels
💪 Upgraded suspension
⚙️ Automatic transmission
🙌 Power steering
🎯 Tilt steering wheel
👥 Comfortable two-person seating

And here’s the best part…

💰 VCC INSTANT REBATE
Was $28,640
NOW $25,021! 🔥

That’s $3,619 off!

Stock #167347

Want to check it out in person? Stop by Valley Cycle Center or give us a call and ask for David!

📞 540-723-7293

📍 Valley Cycle Center
100 Myersons Drive
Wi******er, VA 22602

******erVA

09/01/2026

🏍️ TIP TUESDAY: What should you know before buying a helmet?

A properly fitted helmet should feel snug, especially around your cheeks. 👌 The padding will break in over time, so you want that initial fit to be nice and tight. A helmet that fits correctly is one of the most important pieces of gear you can have on a motorcycle.

Stop by Valley Cycle Center and let our team help you find the right fit! 🪖

📍 Valley Cycle Center
100 Myersons Drive
Wi******er, VA 22602

📞 540-723-7293

08/31/2026

🏍️ MEET THE TEAM MONDAY 👋

This week, meet Jack Whitacre, Sales Manager at Valley Cycle Center!

Jack helps lead our sales team and makes sure customers have a great experience from the moment they start looking to the moment they find the right ride.

Get to know Jack a little better, and next time you're at Valley Cycle Center, be sure to say hello!

📍 Valley Cycle Center
100 Myersons Drive
Wi******er, VA 22602

📞 540-723-7293

🌐 https://www.valleycyclecenter.com/

******erVA

Address

100 Myersons Drive
Winchester, VA
22602

Opening Hours

Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm
Saturday 9am - 3pm

Telephone

+15406671893

Website

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